3 Benefits of Using Bulk Mailing Services for Book Publishing

One of the most important parts of the book publishing process is getting the books in your readers’ hands. In other words, sales and distribution. But this can be costly and eat into your profits if you don’t manage this expense well.

What is a Bulk Mailing Service?

A bulk mailing service can process your mailing list to make sure that it is CASS-certified. CASS stands for Coding Accuracy Support System and is a certification system used by the US Postal Service (USPS) to validate mailing addresses. This process standardizes your mailing list, updates outdated addresses, and verifies that existing addresses are valid and complete. A good bulk mailing service uses Intelligent Mail barcodes to help process the mail quicker and provide the customer with less expensive postage options when shipping your books.

Man in need of bulk mailing book self-publishing services

1 – Bulk Mailing Services Save Time

Sure, you can ship the books yourself, but this takes time, and sometimes a lot of time, especially if you have an extensive mailing list. Standardizing the mailing process automates the mailing process somewhat, allowing you to spend more time on what you do best: writing and publishing more books.

2 – Bulk Mailing Services Save Money

Postage costs when you have many packages to send are expensive, especially if you pay the standard postage cost. Bulk mailing services get you the best discounted commercial rates based on the size, weight, and the number of books you sell.

3 – Bulk Mailing Services Reduce Mailing Mistakes

Because bulk mailing lists are CASS-certified, the mailing addresses are verified and corrected, if necessary. This saves you time and money when shipping your book, ensures happy customers, and improves your mailing list’s overall quality and accuracy. Wrong or outdated addresses are flagged and either updated or removed from your mailing list altogether.

The time and cost savings of using a bulk mailing service make it worth it alone but eliminating the uncertainty and aggravation of handling the postage yourself is an added benefit.

InstantPublisher Provides Numerous Publishing Support Services

Not only are we a full-service self-publishing book printer, but we provide a wide variety of publishing support services such as book manuscript formatting, custom book cover design, and (of course) bulk mailing services.  . For more information, call 1-800-259-2592, fill out our online contact form, or send an email to questions@instantpublisher.com.

5 Things to Look for in a High-Quality Annual Report Printing Services Company

One of the most important public-facing documents that businesses produce is the annual report. This is a critical line of communication between the company and its shareholders and customers. Because of this, it has to make a great impression. One of the best ways to make a great impression is to deliver a high-quality printed annual report that is bound professionally and uses color and design to tell the readers an important story.

1 – Provides a Variety of Binding Options

Annual reports come in all sorts of sizes. Short 16- to 32-page reports from small companies, to huge reports that provide hundreds of pages of content. Because of this, annual reports should have multiple binding options available to meet the company’s specific needs. From large perfect-bound reports, to smaller saddle stitch reports the high-quality annual report printing company can deliver the report in the binding that is right for you.

Annual report printing services

2 – Fast Turnaround Times

Annual reports tend to be delivered at important scheduled events and are often worked on up until the last minute, which means that whatever annual report printing company you use needs to be able to turn the final draft of your annual report into high-quality printed copies quickly.

3 – Familiarity with the Annual Report Format

It helps if the custom printing service you select is familiar with annual reports and the typical production challenges that occur during the printing process. Familiarity with annual reports may allow an attentive printer employee to spot a problem such as a misaligned column of numbers on a page, typographical errors, or missing information in the annual report, allowing it to be corrected before completing the print run it its entirety.

4 – Makes Recommendations in Your Best Interest

There are many printing options available to you when printing annual reports. Depending on your audience, you may want to go with full-color, photo-rich content, gloss-coat card stock for the cover, and perfect-bound reports. There is almost no limit to the amount of money you can spend on printing an annual report. But do you need to spend that much money? An excellent annual report printer will help you select the options that are best for you and your audience, even if that means walking away from some extra money for excessive options as part of the sale.

5 – Look for a Partner in the Process

An excellent annual report printer wants to create the best possible annual report within your budget that is right for your target audience. They focus on building long-term relationships with their customers so they can get repeat business. They work with you, make helpful suggestions, and deliver the best possible annual report for your customers.

Let InstantPublisher Be Your Partner for Annual Report Printing Services

InstantPublisher has considerable experience producing, printing, and binding annual reports. Our experience with book printing services provides that right blend of skills necessary to produce world-class annual reports. Contact us at 1-800-259-2592, fill out our online contact form, or send an email to questions@instantpublisher.com to get more information about our annual report printing services.