Monthly Archives: March 2020

5 Services That Every Self-Publishing Book Company Should Offer

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If you need to use a self-publishing book company whether, for a personal or corporate project, you may not be sure what to expect. You may wonder what services such companies offer. While every company is different there are five services that should be on offer no matter what book printing company you use.

1. Ghostwriting or Editing

All self-publishing book companies should offer a service that helps you put your words on the page in the best and most readable way possible. This can be through a ghostwriter who is hired to put your ideas into words or an editing team to polish your prose. While both of these services are available at a number of freelance sites, it can be difficult to be sure you are working with a professional. Going through the self-publishing company’s staff assures quality and experience.

2. Art

Book printing services should offer book covers for self-published authors as well as book illustrations when applicable. Like editing and ghostwriting, there are many freelancers that offer these services but their quality may vary. Working with a book printing company’s illustrator guarantees quality as well as assuring that the images will be formatted properly for printing. Ordering covers and art elsewhere risks paying for a product that is improperly sized or formatted for your printing needs.

An artist sketching a custom book cover for a self-published author.

3. Digital Printing Services

The world has moved into the digital age and many readers prefer to hold thousands of books on their e-readers as opposed to having shelves of paper books cluttering their home. Self-publishing book printing companies should offer options to convert your physical book into an ebook as well. This adds additional options for consumption and distribution.

4. Print Run Options

Every self-publishing book company should offer a variety of print run options. You should be able to order as many or as few copies of your book as you need at a time. They should be able to accommodate large or short-run book printing orders.

5. Binding Options

A self-publishing book company should offer you a variety of bookbinding options. You should be able to print hardcover and paperback books. If you want leather-bound bookbinding it should be on offer.  Self-publishers may have evolving needs as their careers change. Most self-publishers will have a wide consumer base and may need different bindings to meet different needs. The more binding options the book printing company has, the more options the author will be able to offer their reader base.

Ready to Connect with a Book Printing Company?

InstantPublisher offers a wide variety of options and services to meet the printing needs of individuals and companies. For more information on how you can get your book printed, contact InstantPublisher today by calling 1800 259 2592 or filling out this online contact form.

5 Ways to Save Money by Outsourcing Your Company’s Printing Needs

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Many people have access to computer programs and printers. Some business owners may think that they can save money by taking a DIY approach to printing. They don’t think they need to outsource to an annual report printing service or to calendar publishers’ for their company’s printed materials.

Unfortunately, this is usually a misguided idea and the company would save significantly more by outsourcing their printing needs.

Company reports using InstantPublisher’s annual report printing service

1. Quality

Businesses have niches. Most people realize they shouldn’t take their grandmother to the same doctor who cares for their beloved poodle because one doctor specializes in animals and the other in people.

Businesses are the same. Outsourcing to a printing company allows professionals to get the job done right. The printed materials professionals produce will always be superior to what a builder, car salesman, or baker can create.

2. Skillset

As above, a printing company has people who are trained in custom printing. They know how to format a document for the desired layout, how to adjust image coloring, and what margins are appropriate for what page size.

A business owner or their employees may be able to learn these skills but it will take long hours of education to understand what is already part of the printing company’s skillset. Time is money and a business owner will lose more than he will gain by spending six months to learn the ins and outs of printing when he could easily and cost-efficiently hire a printing company.

3. Software

Quality software costs money. A printing company will already have the software needed for an excellent print job at their fingertips. A business owner would need to research the software needed for their print job, purchase it, and learn to use it. This is a huge investment when the companies printing needs are only occasional.

4. Hardware

Professional quality printing can’t be done on a home printer. High-quality printers cost money. They take up space. They need maintenance. In short, for occasional printing needs, the high-quality printer needed for professional-looking brochures, pamphlets, etc. is a poor investment.

5. Additional Services

Many printing companies offer additional services. Not only will they print your material but they can help you put it together too. Some companies offer the services of a ghostwriter to make sure that your message is professional, succinct, clear, and error-free. Many printing companies offer low-cost custom illustrations. Their staff artists can get images unique to the business that perfectly meets their needs instead of the company being forced to use stock images or amateur illustrations in their professional printed materials.

Another service that many printing companies offer is bulk mailing. Companies can save time and manpower by purchasing bulk mailing service from their printing company.

Ready to Outsource?

InstantPublisher helps companies print high-quality low-cost materials. Call 1-800-259-2592 to speak to a printing expert. You can also email questions@instantpublisher.com or fill out this online contact form.